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Vlad Magdalin

🇺🇸
100

Ep 100 | 3 Critical Lessons Building Webflow | with Vlad Magdalin

Lead Generation
July 30, 2024

Ep 100 of Webflail is out now! So, for the 100th episode, I flew to San Francisco and do this one in person with the CEO (at the time) and co-founder of Webflow, Vlad Magdalin.

Vlad came to US as a refugee with his parents from Russia. He learnt graphic design almost by accident when he worked with his entrepreneurial dad asked him to convert catalogues from english to Russian.

This lead to a job with a company called Russian American media → deepened his interest in graphics and then 3D animation. At college, he studied computer science but dropped out to go to the academy of art in San Francisco. The technical aspect of sophisticated 3D and animation tools and feeling like he was getting superpowers really interested Vlad. He dropped out of art school and got a job at a design agency.

He thought "Why can’t web designers design stuff and hit publish to be live on the web just like 3D - render something and it’s live on the screen?" As you may have guessed, this spark was the catalyst for Webflow. Webflow now has over 200,000 users and is over $100 million annual revenue. And it was an easy ride with no failures whatsoever. No no no dear Webflailer… it wasn’t quite this easy.

The failures that we’ll talk about today are:

1) Not valuing himself when he went back to freelancing – until a client rejected my invoice for $750 and said that to him the site is worth at least $5k

2) Stopping to work on Webflow in 2008 (for the 3rd time) when there was a trademark issue and I couldn’t use that name – combined with Weebly raising money

3) (Not sure if I can talk about this one publicly yet… noodling on it) Getting too caught up in the no-code hype and trying to do too much (e.g. Logic) before fully nailing the fundamentals (e.g. CMS)

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